Personally, I’ve never understood how anyone can classify rap crap “music” as music.Â
Whether “performed” by Eminem or Ludacris, to my unsophisticated ears, it more closely resembles a cacophony of foul, brutal, misogynistic lyricsÂ amidst gross thumping sounds.Â Same goes for “rap dancing,” the chief function of which seems to be frenetic exercise through contortions.
Now a whole new–at least to me–form of dancing, step, “a historically black art form of rhythmic stepping and clapping,”Â has made the entertainment–and competition–scene and Coca-Cola/Sprite recently sponsoredÂ the firstÂ national “Sprite Step Off” contest.
Based on the controversy that erupted followingÂ last Saturday’sÂ event in Atlanta, it may be the last national “Sprite Step Off” contest.
“A YouTube video of the winning performance by a group of white Zeta Tau Alphas from the University of Arkansas generated hundreds of comments, some of them inflammatory” so the peopleÂ at CokeÂ wereÂ in a quandary.
Do they stick to their guns and award the $100,000Â in scholarships to the winning white sorority team or bow to the internet uproar protesting their success over black teams, or not?
Easy call, no?Â Â
Apparently, yes,Â sinceÂ 5 days later Coke decided on the P.C. easy way out and chose to overrule the judges, splitting the Step title with the second place team, an all- black squad from Indiana University’s Alpha Kappa Alpha sorority.
See the original winners in actionÂ strutting and steppingÂ their stuffÂ here: http://bit.ly/9F6NK8Â
Citing without explanation a “scoring discrepancy,” the good folk at Coke apparently felt it more corporately discreet to share the top prize with the black teamÂ rather than have an all white team win at a competition “typically dominated by black sororities.”
What’s wrong with that picture?Â Everything.
It’s unimaginable thatÂ if a black competitor out-performed a white contest entrant that Coca-Cola would have found some undefined “scoring discrepancy” and shared the title with the white no matter what uproar resulted on YouTube or elsewhere.Â
Al Sharpton and Jesse Jackson would have tripped all over themselves in their haste to get to Coke’s Atlanta headquarters to set up picket lines and demand a nationwide boycott of all things Coke, resulting in another re-jiggering of the contest results.
In a word, Coke’s move stinks.
(For an enlightening black perspective on the brouhaha, click here http://bit.ly/cEbj34)
If the company sticks with its unfair and discriminatory overruling, should black women be banned from future Miss America pageants since before 1984 that contest wasÂ exclusive toÂ whites?
Should blacks in the military be henceforth consigned to separate but equal barracks since they always were segregated until Harry Truman changed things?
Should white children in southern schools be educated in all-white facilities since they always were up until SCOTUS’ Brown v. Board of education decision in 1954?
Should blacks in Montgomery, Alabama be sent to the back of the bus since the front was always reserved for whites before Rosa Parks took a front row seat?
The answer to those patently absurd questions is obviously no but equally obvious is that the Coca-Cola Company should have stuck with Zeta Tau Alpha’s deserved win in the 2010 Sprite Step Off.
The Reverend Martin Luther King, Jr. preached that people should be judged by the content of their character and not by the color of their skin.Â Steppers should be judged by the quality of their stepping and not be forced to share their titles due to the noise from discontented black agitators.
Suggestion:Â Send emails or snail mails to CokeÂ to express your point of view on the matter.Â Addresses can be found here: http://bit.ly/f2BM9Â Â Â Â